SEO focuses on ranking your pages in traditional search results — the ten blue links. GEO focuses on getting your brand cited and recommended inside AI-generated answers from tools like ChatGPT, Perplexity, and Google's AI Overviews. Both rely on authority signals, but GEO requires a different content and optimisation approach.
Absolutely. Traditional SEO and GEO are complementary, not competing. Strong organic rankings feed your GEO performance because AI models often cite pages that already rank well and have strong authority. We recommend running both in parallel.
Most clients begin seeing measurable improvements in AI search citations within 2-3 months, with significant gains at the 6-month mark. The timeline depends on your current authority, your niche, and how competitive the AI answer landscape is for your key queries.
Yes. Just like our link building packages, our GEO services are fully white-label. You can resell them to your clients under your own brand with no co-branding.
We optimise for all major generative search platforms, including Google AI Overviews, ChatGPT, Perplexity, Claude, and Bing Copilot. Our strategy is platform-agnostic because the underlying authority signals are largely the same.
We track brand citations across AI search platforms, monitor AI Overview appearances for your target queries, and report on visibility changes month over month using a combination of proprietary monitoring and third-party tools.
